Michelin plans global trailer tyre preview at CV show
Michelin has selected the Commercial Vehicle Show 2014 to host an exclusive international preview of its new 385/65 R 22.5 X Multi T trailer tyre – which will be officially launched this summer.
Michelin says the 385/65 X Multi T, which is designed for national and regional operations, will enable fleets to drive even greater value from their tyres. It will offer improvements in longevity, grip and rolling resistance over the current XTE3 trailer tyre of the same size, which has been Michelin’s best-selling trailer fitment since its launch in 2007.
Sharn Samra, Michelin’s Head of Truck Marketing in the UK and Ireland, says: “Being able to display the new 385/65 X Multi T at the CV Show is a major coup as it’s the first time this tyre will have been exhibited anywhere in the world. It’s testament to the importance of the UK and Irish markets to Michelin.
“The 385/65 is the second most popular commercial vehicle tyre size sold domestically and accounts for approximately 16 per cent of the market. We see huge potential for the X Multi T.
“The XTE3 has been a strong performer for years, both as original equipment and as replacements; but the X Multi T will be a game-changer in terms of trailer tyre performance.”
Michelin is placing huge importance behind its attendance at this year’s CV Show – its first since 2011. The company will have a comprehensive line-up of 10 different tyres on display, including examples of its popular X MultiWay 3D and fuel-saving X Line Energy ranges.
Also on display will be an example from the Michelin XML line-up; an all-round fitment for trucks operating both on and off-road, where good grip on all types of terrain, from mud and sand to grass, snow or tarmac is required.