Lassa signs sponsorship deal with Germany’s HSV

24th January 2014 | 0 Comments

In addition to participating in an advertising arrangement with England’s Premier League, Lassa Tyres has engaged in football sponsorship in Germany for a number of years. The Turkish tyre maker partnered with Borussia Mönchengladbach for the 2011/12 and 2012/13 seasons, and now it has signed a new agreement with Hamburg-based club HSV. Lassa says it found a partnership with Hamburger SV attractive as the club is one of Germany’s oldest, most famous and successful football teams, and has the unique distinction of having played continuously in the Bundesliga since its foundation.

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Category: International News

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