New director general at Yokohama Tire Mexico

Yokohama Tire Mexico (YTMX), a subsidiary of Yokohama Tire Corporation, has announced the hiring of Humberto Gomez as its new director general. In this role, Gomez is responsible for the day-to-day operations of the Queretaro, Mexico-based company. The position was created to meet the growing Mexican-market demand for consumer, commercial and off-the-road tyres.

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