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You are here: Home1 / News2 / Bridgestone introduces Bandag M788(E) all-season coach tread

Bridgestone introduces Bandag M788(E) all-season coach tread

Date: 3rd May 2013 Author: Tyrepress Editors Comments: 0

Bridgestone Europe has released a new Bandag brand all-season coach and bus tread, a product claimed to offer “impressive mileage performance with [the] same tread depth and lighter to equal weight than its predecessor.”

The M788 (E) features the typical Bandag ECL curved section, which the tyre maker says provides the finished product with an appearance “virtually indistinguishable from a new tyre.” The M+S M788 (E) tread pattern is designed to offer winter traction when newly fitted while being quiet enough for all-year usage. It features an M speed rating (130 km/h or 81 mph) and is primarily designed with regional usage in mind, however Bridgestone says it is also suited for highway and city bus applications. The tread compound is described as low use, while sipe design is said to offer excellent durability. 

“With the new Bandag M788(E), we offer to Bandag dealers an exceptional product, exceeding the technical requirements for this demanding application, and increasing their chances for success within this segment” says Harald Van Ooteghem, senior manager Marketing Planning Commercial Business Unit, Bridgestone Europe.

Bandag M788(E) treads are available in various widths, allowing for retreading of the most common casing sizes used within this segment.  

Related news:

  1. Bridgestone adopts Bandag as sole European premium retread brand
  2. Bandag launches new urban drive tread
  3. Bridgestone Launches European Bandag Website
  4. Bridgestone Continues Qualitread Rebranding
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Related Tags

Bandag, Bridgestone, Europe, marketing, retreading, TREAD, tread depth

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