• Twitter
  • Facebook
  • Instagram
  • Subscribe
  • Free Newsletter
  • My Account
Tyrepress
  • 0Shopping Cart
  • NewsNews
    • Latest News
    • Company News
    • UK News
    • Product News
    • International News
    • Retreading
    • Career Tracks
    • Motorsport
    • Video
    • Tyrepress Videos
  • Data
    • Leading Tyre Manufacturers
    • Leading Retailers (UK)
    • Social Media Ranking
    • Online Branding
    • Brand Finance rankings
    • Blue Light Fleet Analysis
    • Astutus Research analysis
    • Tire Market Forecasts
  • Features
    • Goodyear to buy Cooper – special supplement
    • TPMS and Sensor Technology 2021
    • Tyre Industry Conference 2020
    • Online Tyre Business 2020
    • Kick-starting your business webinar May 2020
  • Business Directory
    • Browse Entries
    • List Your Company on the Business Directory
  • Jobs
    • Situations vacant
    • Career Tracks
  • Classifieds
  • Magazine
    • Latest Issue
    • Read Tyres & Accessories Magazine online
    • Tyres & Accessories Magazine Archive
  • Shop
    • Subscription Shop
    • Report Shop
    • Directory Shop
  • About
    • Company Profile
    • Media Information
    • Frequently Asked Questions (FAQs)
    • Legal
    • Contact Us
  • Tyre Tests
  • Search
  • Menu
You are here: Home1 / News2 / Bridgestone introduces management module to retail training

Bridgestone introduces management module to retail training

Date: 14th July 2011 Author: Tyrepress Editors Comments: 0

Bridgestone UK’s training department has announced the addition of a fourth element to its Retail Business Development training programme. Dealer Selecta Tyre has been the first to engage with the new module, believing Bridgestone to “[understand] the tyre retail business better than any other external management training company we have been involved with in the past,” according to sales director Nick Henshall: “Selecta Tyre is growing as a business and as such we recognise that our retail managers are of vital importance to us continuing to achieve our future company strategies and goals.

“We decided to undertake a detailed management training course with Bridgestone’s Training Department because we felt they understood the tyre retail business better than any other external management training company we have been involved with in the past. The results have been immediate and amazing, with a noticeable shift in how our managers see their team and how their team see and work with their customers.”

Steve Howat, Bridgestone’s Training & Audit Manager, said: “During the last four years we have successfully launched three  important elements of our all-embracing retail business development training programme related to sales, finance and marketing. The fourth important part of this has now been successfully launched, with Selecta Tyre providing the first delegates.

“For the last couple of years we have been consulting with a broad section of our customer base and the same fundamental message was clear; the success of any retail site hinges on the quality of the manager’s ’management’ skills. Sadly many of today’s managers have been promoted to this position without any structured training in this area.”

During this consultation period, Bridgestone established that customers’ key requirements were: key management styles and when each style is appropriate; team dynamics and leadership –the key components of effective teams; how to manage performance of the team; the difference between motivational and developmental feedback; gaining co-operation from your staff; how to deal with conduct and capability issues; handling difficult situations assertively for positive outcomes; the key elements of motivation; interviewing skills for managers; how to conduct an appraisal meeting, and why they are important to performance; how to delegate effectively; and current employment law relevant in the retail tyre environment.

Howat continues, “When operating in a fast-changing and challenging environment, organisations need to adapt in order to stay at the forefront. We believe this means that people working in the retail tyre business must extend their knowledge and skills and master new ways of doing things in order to continue to provide a high standard of performance within their business. The Bridgestone Training Department believe we can help and support them in achieving this.”

Related news:

  1. Become a tyre ‘genius’ with Bridgestone training
  2. Karbowiak Appointed BSAM Chief Administrative Officer
  3. Bridgestone “Genius” graduate lands Eden Tyre management role
  4. Crum to lead Bridgestone’s US retail operations
Comments

Leave a Reply Cancel reply

Connect with:
Facebook Google Twitter

Your email address will not be published. Required fields are marked *

Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on WhatsApp
  • Share on LinkedIn
  • Share on Reddit
  • Per E-Mail teilen

Advert Location 348

Related Tags

audit, Bridgestone, marketing, personnel, results, retail, training, Tyre retail

Advert Location 28

Top five articles this week

Advert Location 29

© 2020 - Tyrepress
  • Twitter
  • Facebook
  • Instagram
  • WhatTyre
  • Reifenpresse
  • PneusNews
First Tyrexpo India prompts organisers to confirm dates 2013 show Bridgestone title sponsor of ‘Russian Cup’ football championship
Scroll to top