Bike moto dealer mag awards Dunlop SportSmart
Dunlop’s SportSmart motorcycle tyre has received the ‘Best Aftermarket Product’ certificate of merit from British Dealer News. The awards are given as a result of votes registered by over 500 motorcycle dealerships in the UK. In their tenth year, the awards have gained a prestigious reputation within the motorcycle industry. Tyres & Accessories reported on the technologies used in the SportSmart tyre – MultiTread compound, Jointless Belt construction and the NTEC pressure-adjustment system – in its February issue (pp. 66-7, or click the first link in the related news section below).
Bryn Phillips, Dunlop motorcycle product manager said: “the SportSmart tyre has really out done itself; now an aftermarket product it is still the choice for dealerships in which we are delighted to be aware of. It is tremendous news that the benefits of the SportSmart tyre are being recognised. The innovative technology in which Dunlop uses in its product ranges are now noted not only by end users but also by the dealers selling the product. This commendation is the second accolade for the SportSmart after it won MCN’s Product of the Year – Tyre award in 2010.”
Paul Baggot from British Dealer News stated: “The awards have become important to the motorcycle industry as they show recognition with upstanding products and people, dealers vote for the winners, showing the interest in the Dunlop SportSmart.”