Metzeler launches ‘ride experience’ online
Bike tyre manufacturer Metzeler has launched a new interactive blogging website with stories, images and videos contributed by a diverse line-up of its racers and adventurers. Ridexperience.com has reports from multi World Enduro Champion David Knight, trials legend Dougie Lampkin, Metzeler Superstock Champion Jon Kirkham, around the World explorer Tiffany Coates and stunt girl team ‘Stunt Starz’ amongst others. Since their launch in 2007, Metzeler says its community websites have “grown in numbers and gathered momentum all over the world”.