Euromaster to Present Franchise Concept at Reifen
Euromaster, has announced plans to present a “comprehensive insight” into its new franchise concept to potential partners at the Reifen 2010 exhibition in Essen, Germany in June. Part of the main Michelin stand (Hall 3 – 219), will offer visitors the opportunity to find “extensive information” about the franchise system and even a personal interview with the franchisor.
Incorporated under the banner of its “Franchise für Experten” (‘franchise for experts’) motto, the company is reportedly continuing the plans as part of its ongoing expansion strategy. The main aim is, according to Alexis Garcin, managing director of Euromaster Germany and Austria, the further strengthen the company’s “number one position in Europe.”
Michelin-owned equity began rolling out its franchise plans in France, Italy, Poland and the Czech Republic in the summer of 2009
With over 1,700 service centres, including more than 380 ATS Euromaster branches in the UK and 300 service centres in Germany, the tyre-service provider offers on-site service for tyres, wheels and assembly.