All Change in UK Commercial Vehicle Tyre Market 2009
In 2009 Bridgestone and Michelin remained relatively stable market leaders in the UK commercial vehicle tyre market. However a real turnaround has taken place in the rest of the top five. According to Tyres & Accessories’ research, the recession has resulted in traditional truck and bus tyre market stalwarts Goodyear Dunlop and Continental being leapfrogged by relative newcomers Hankook, which now resides in third place with a 20 per cent market share.
While Continental didn’t explicitly confirm all the details of T&A/tyrepress.com’s research at its annual market trends briefing in London on 11 December, a spokesperson did concede that the company had slipped to fourth place in 2009 (holding 15 per cent of the market), after its group brands occupied third position in 2008: “We reached third position in 2008, but the challenging economic conditions mean that we are currently fourth in the market with an aim to regain ground in the next three years.”