Michelin India Launches Primacy LC

With a view to increase its market share in the high-performance tyre segment, Michelin today launched its new product for the Indian market. “With the launch of ‘Primacy LC’ tyre, we are hopeful of increasing our market share in high-performance tyre segment significantly,” Michelin India CEO Jean Paul Caylar said in a statement. The new tyre is set to become the company’s next ‘best seller’ in Asia Pacific, he said, replacing its previous generation Energy MXV8 tyre.

The new product is aimed at cars such as Skoda Octavia, Skoda Superb, Skoda Laura, Toyota Innova, Honda Accord, Honda Civic, Toyota Camry and Maruti SX4 Zxi.