Aftermarket Show Invites Trade Visitors
Four months before the opening of the event, interest in The Aftermarket Show is said to be “really taking off.” With this in mind the organisers are inviting the tyre trade to register soon they don’t miss out on the experience. The Aftermarket Show is a unique event that merges the business element of a trade only show, with the razzmatazz of a glamorous consumer exhibition.
For those unfamiliar with event, The Aftermarket Show is a specifically designated trade area within Autosport International – the world’s largest motorsport show. Taking place at the NEC, Birmingham and running from 8 – 11 January, the business friendly format features two trade only days on Thursday and Friday, followed by the weekend which is open to the public.
According to show organisers, Haymarket exhibitions, the 2008 show reached a new high in terms of both trade visitor numbers and aftermarket content, but rather than resting on its laurels, event organiser Haymarket Exhibitions, are reinvesting in the show and further enhancing the exhibitor package made available to aftermarket exhibitors. A full daily TalkShop programme will be announced nearer the show, organisers pitch this as “another benefit from taking the opportunity to attend the show.”