Delticom H1 Revenues Continue Growth
Internet tyre retailer Delticom has released news that, in spite of the general market slowdown, Europe’s number one e-tailer continues its impressive record of growing revenues. The first six months of fiscal year 2008 have seen the company storm to 121.5 million euros, preliminary figures reveal, showing a proportional increase of 19.1 per cent on last year’s H1. The news displays an impressive Q2 for Delticom, having returned a 9.4 per cent rise in Q1.
Even the chilly early-spring’s assault on the summer tyre market hasn’t been able to dent Delticom’s progress because the May heat in Western Europe and sales in other regions continued to lift figures, thanks to the international nature of Delticom’s e-commerce. In fact, sales in other regions accounted for 65 per cent of H1 revenues, allowing the company headroom in markets where units could not be shifted as quickly.
In addition to the revenue growth, the company continues to add new customers. 340,000 new e-shoppers were added in H1, while in excess of 133,000 customers came back to one of the organisation’s 93 online outlets. General online sales continue to grow in Germany – and indeed in other parts of the world with high levels of broadband penetration.
Additionally, from a tyre-specific perspective, German motorist association, ADAC’s Reifenmonitor 2008 suggests that 28.1 per cent of 18 to 39-year old drivers would consider buying tyres online, though only 6.1 per cent of that group has in fact done so. All the figures suggest that growth will continue in online tyre-selling, and Delticom, as Europe’s market leader, look set to exploit this fact further. The company’s management acknowledges such when it continues to forecast revenues of 240-260 million euros in the current fiscal year.
The full H1 report will be published by Delticom on 13 August, 2008.