Keegan: Goodyear Well Positioned Despite Economic Uncertainty
In his address at Goodyear’s 2008 annual shareholders’ meeting on April 5, chairman and CEO Robert J. Keegan said the company is well positioned for future success despite economic uncertainty in 2008. This, he said, is the result of the determination and innovative thinking exhibited by thousands of Goodyear associates around the world that helped turn the company around.
“Our company’s product, brand and customer mix has become considerably richer,” said Keegan. “We are more focused on the premium segments of the global tire markets, which have relatively inelastic pricing dynamics. Our ability to generate top-line growth is underpinned by our product leadership strategy. We focus our industry-leading new product engine on increasing our mix of high-value-added tyres. The introduction of impactful new products to our portfolio globally raised the bar again in 2007.”