Goodyear Dunlop Launches Hi-Q New Franchising Opportunity
Goodyear Dunlop has announced a new franchise opportunity for people looking to start or expand their own business in the tyre/motor industry. The company used the National Franchise Exhibition at the NEC, Birmingham, to reveal a complete rebrand of its retail operation, Hi-Q and to announce the new franchise opportunity surrounding the fast-fit business.
Peter Tye, franchise development manager, said the rebrand was more than just a completely new look. “Our aim is to revolutionise the industry. In the coming years we want to considerably increase our number of outlets to become a challenging force within the UK fast-fit industry.
“Let’s be honest, fast-fits don’t always have the best reputations. Our extensive research has shown drivers are dissatisfied with poor service, unwelcoming facilities and confusing jargon and pricing. We’re looking for franchisees that will join our revolution to blow the lid off the industry and offer that priceless commodity – certainty. Certainty with clear, jargon-free communication, open and honest pricing, modern, comfortable facilities, better choice and value and excellent customer-focused service.”
Hi-Q is currently made up of over 150 company-owned/franchise fast-fit stores situated across the UK. The company has worked with specialist retail brand agency Fitch to create the new identity and retail concept. In 2005 there were as many as 450 Hi-Q outlets.
Hi-Q will begin a programme of re-branding the current owned/franchise stores from 2007 with Nottingham announced as the first one. Potential franchisees can find out more by contacting Peter Tye and the franchise development team on 0121 306 6408.