Bridgestone Sponsors Safety Design Award
Bridgestone Europe has announced that it will sponsor a new category – Best Safety Innovation – in the Interior Motives Design Awards in 2006. Organised by the automobile design magazine Interior Motives, the annual awards promote the importance of innovation in vehicle design by challenging design students from around the world to make their mark on future car design. Winners are rewarded with prizes and the chance to receive recognition from top figures in the international automotive design community.