Mutual Benefits
According to Group Tyre, Maxxis is fast becoming one of the most highly regarded ‘premium budget’ brands in the UK. Chairman, John Church, commented on the development: “In the last two years, we have invested major resources in developing the Maxxis brand in the passenger car, 4 X 4 and light truck sectors, promoting its quality and value-per-mile attributes, which have clearly resonated with trade and retail customers alike. These initiatives have assisted in creating a firm foundation of distribution outlets, for the brand in the UK, and we can confirm that the initiatives will continue, as we look forward to further developing the Maxxis brand.”
Category: Product News