Survey shows popularity of mobile fitting

AA Tyre Fit carried out a survey of 50 randomly chosen drivers who had used the company’s mobile tyre fitting service within the previous 60 days. 21 of the respondents were fleet customers, the remainder retail.86 per cent said they would use mobile fitting in preference to visiting a fast-fit centre, while four per cent preferred the latter.

The reasons given for preferring mobile fitting were “more convenient” and “it allows me to make more efficient use of my time”. Location of mobile fitting was split almost equally between home, office and roadside.The findings came as no surprise to AA Tyre Fit General Manager David Goodyear, who said: “Customers have a perception of fast-fit centres as dirty and unpleasant places where they can spend an hour or more hanging around while their new tyres, which are nearly always a distress purchase, are fitted.