Point S is represented by the Unimax group in Canada and the Tire Factory group in the US
It’s been a year since Point S extended its North American network, and at Point S Canada’s first annual congress, which took place in Quebec at the start of this month, the company reported on its progress towards the goal of becoming the third-largest independent tyre dealer network in America by 2020.
Fabien Bouquet, chief executive officer of Point S Development and Point S North America, reported that the Point S master franchisees in Canada and the US (respectively Unimax group and Tire Factory group) have already rebranded 290 of their combined 800 retail locations with the Point S corporate image. This year they plan to rebrand a further 60. “We are very proud of the work made by our North-American colleagues,” declared Bouquet. “The rebranding of their points-of-sales is very qualitative and we are glad to see that our banner is so well represented on the American continent.”