Aeolus becomes sustaining member of German tyre dealer association

Aeolus has announced its membership of German tyre dealer association BRV. The Chinese brand says it will cooperate on bilateral work with the association. Wang Feng, general director of Aeolus Tyres said: “As a Chinese tyre manufacturer, we are particularly proud to become a sustaining member of the German association. We look forward to providing support for the regulations and the major tasks in this very important branch of the specialised trade within the scope of our capabilities.”

Wang Feng added that the transparent reinforcement of its manufacturing quality before the German market was a key factor in its decision to become a member. “We would like to clarify that, as well as providing quality products, it is very important for us to introduce the BRV and its members to the major investments we have made in our ‘Aeolus Green Tyre’ performance in a believable and transparent manner.”

BRV executive chairman, Peter Hülzer added: “Here at the BRV, we represent the high national and European demands of our members and welcome with open arms any new members who not only set the same high standards, but also go above and beyond our own expectations of quality.

“The BRV is happy to support Aeolus’ proposition to strategically position this kind of approach in the Chinese market and we look forward to implementing it in China in the not too distant future.”

In their roles as representatives of this collaboration, Peter Hülzer and Thomas Wohlgemuth, general manger West Europe will be discussing further opportunities, Aeolus concluded.