In 2015 Heuver Tyrewholesale increased turnover by 18 per cent. According to the company, this growth represents a major step towards Heuver's objective of doubling turnover. There firm was also successful online, where Heuver Tyrewholesale realised growth of 14 per cent via its online channel. In terms of brands, Aeolus and Barkley are said to have made a major contribution to the overall result.
The Maxxis Babes, the tyremaker’s promotional team of models, attended the Autosport International show at the NEC in January and £2,275 was generated from sales of their calendars. The money went directly to the charity dedicated to help anyone affected by cancer.
Pirelli claims ‘Grand Slam’ honours at the Bathurst 12 Hour production and GT car race in Australia: pole position, fastest race lap, and race victory.
Mid UK Recycling Ltd, a leading independent waste management, recycling and resource recovery specialist reports 100 per cent traceability since switching to Vacu-Lug to provide a dedicated tyre management service. With a comprehensive range of resource recovery services, including waste management, skip hire and public authority recycling contracts, Mid UK Recycling Ltd operates a nationwide collection fleet of over 70 vehicles.
In Landsail, Evergreen and Goodride, Grouptyre says it has three brands that offer “affordable quality” to the retailer. The former’s rise in the UK has been well documented; it is now achieving sales well into six figures and increasing its brand penetration with consecutive title sponsorships at the Performance Car Show. Supported by Grouptyre members’ investment, the latter two brands have achieved increasing prominence within the car tyre market too, and their latest products target the most popular segments in the UK market. As with Landsail, Grouptyre offers a wide range of dealer support packages, including competitive pricing, access to exclusive dealer promotions, point of sale material and merchandise, for both brands.
Heuver Tyrewholesale sees good opportunities for Aeolus brand commercial vehicle and earthmover tyres with OEM customers in Germany, and to help further its Aeolus activities in the original equipment segment has hired Guido Becker as account manager. Becker will concentrate on looking after the wholesaler’s Aeolus customers from within the tyre trade, freeing up Helmut Haak, who joined Heuver Tyrewholesale as account manager for Southern Germany in 2012, to focus on Aeolus within the OEM segment.
New year, new trends It seems a bit pessimistic to start 2016 with a reference to recession. Nevertheless, when Bank of England deputy governor Minouche Shafik suggested the UK tyre industry is in the grip of recession-based consumer behaviour at the end of 2015 she highlighted an important point. The market is encountering different purchasing […]